“With more and more people seeking information about political candidates on the Net, it seems the time is right,” said Cheshire.

“I’ve found that liberal bloggers - with a liberal agenda - hit local candidates the hardest,” said Cheshire. “Those candidates don’t have thousands of dollars to spend on radio and TV to counter the punches being landed on the Internet,” said Cheshire. “Bloggers don’t have to be correct, and they don’t have to be fair. And sometimes, it takes too much money to set the record straight,” she said.

“Blog postings land in the press and have an effect on campaigns” said Cheshire. “That’s why it is irresponsible when bloggers refuse to seek comment from the candidates and people about whom they are writing. With The Wednesday Morning Quarterback, we’ll work to report fairly and present more than one side of the story,” she said.

According to Cheshire, there are a few conservative-leaning blogs that post information on policy in New Mexico, but that they only operate sporadically.

“You won’t see us diving deep into policy debates, but we’ll do whatever we can to promote those who do,” said Cheshire.

“The day to day blog circuit in New Mexico is completely dominated by liberal activists and Democrat operatives,” said Cheshire. “That doesn’t exactly allow for a fair interpretation of what is happening behind the scenes,” she said.

“Running The Wednesday Morning Quarterback will be a challenge given our political environment of one-party control,” said Cheshire, “But there is great excitement about the project among leaders and activists from both sides of the aisle. I believe that many people see this project as a chance to ‘get it right’” she said.